educational presentations

Market Insights delivers educational presentations designed to enlighten, engage, and inspire. Every year, we craft topics that empower financial service professionals to elevate their expertise, explore emerging trends, and embrace the latest innovations and best practices.

Our presentations go beyond information—they ignite action. Each topic is thoughtfully developed to present practical strategies that can be applied for immediate impact and long-term success. Plus, we continually refine our offerings to provide fresh, visionary ideas and cutting-edge solutions. And because we know every audience is unique, we’re ready to customize our content to perfectly align with your goals, event theme, and audience.

We have been engaged to speak in states colored in either green or blue. The states colored in blue represent states where we have been engaged to speak in 2025. We have also presented in Europe and South America.

featured presentations

The Zen of Banking

In this motivational keynote, Joe Sullivan explores how the principles of Zen—balance, simplicity, and adaptability—are becoming crucial in navigating this evolving banking landscape. From the seamless integration of digital technologies to fostering deeper connections with customers, we'll discuss how embracing a more mindful and holistic approach to banking can lead to greater innovation, resilience, and renewed focus on what truly matters.

Banking in the age of generative AI

Artificial intelligence (AI) has been evolving for 80 years, but the advent of ChatGPT and the science of Generative AI is redefining what it means to live and work in an augmented and automated age. This session explores the rapid advancements in AI, highlighting how community-based financial institutions can leverage this technology to enhance efficiency, security, and personalization. Learn how to navigate the challenges, adopt key use cases and seize the opportunities presented by this new era. Learn more

A SURVIVAL GUIDE FOR BANKS & BANKERS

Banks and bankers face unprecedented pressure due to rapid technological advancements, the rise of embedded finance, increased regulatory complexity, and escalating digital competition. This "Survival Guide" session provides practical insights into the trends reshaping retail banking and offers actionable guidance for bankers to recalibrate strategies and realign with evolving consumer expectations. Learn more

DEMOGRAPHIC DISRUPTION:
BANKING IN AN AGING AMERICA

America is approaching a demographic crisis that will impact every facet of society, the economy, and the banking industry. This powerful session explores how bankers must rethink their strategies for long term relevance and success in the face of accelerating demographic shifts. Learn more

The Emerging Consumer- What’s New? What’s Next?!

Achieving sustainable growth requires continuous realignment with the behaviors and expectations of consumers. Financial institutions can no longer rely on yesterday’s consumer insights. This routinely updated session highlights key trends shaping new behaviors and provides practical strategies for financial institutions to engage, acquire, and retain the emerging consumer.

Achieving Growth by Doing GooD

The high cost of living remains a significant concern in the United States and invites banks and credit unions to rethink their approach to financial inclusion. This session will look closely at the current needs of consumers earning low- to moderate-incomes and show how the financial sector can look beyond CRA requirements, identify emerging segments within this population, and develop new ways to address their needs and goals. Learn more

RETHINKING THE ROLE OF CULTURE & STRATEGY

To be future-ready, financial services must embrace new mindsets and behaviors. This session presents a framework for transforming an institution’s culture to foster collaboration, innovation, and adaptability. It will also offer a new approach to strategic planning that stimulates strategic thinking and supports successful implementation.

Click here for a pdf of some of our most requested topics for 2025. All of our topics can be adapted as a keynote presentation, a general session, a workshop, panel or webinar. Many of our topics are also effective as training sessions for boards, senior executives or staff. Other available topics:

The Evolving Consumer
Supercharge your Strategic Planning for Future Growth
Standing for Equality: Connecting with LGBTQ+ Consumers
Become a Banking Entrepreneur
Why Diversity Matters

Harnessing the Power of Diversity, Equity, Inclusion & Belonging
Reinventing the Role of the Branch
How to Build Individual & Organizational Resilience
Keeping Banking Human

our speakers

Joe Sullivan is the CEO and Founder of Market Insights, Inc. With over 30 years of experience as a consultant, author, and speaker, Joe focuses on themes of growth, innovation, and motivation. He’s a founding faculty member of the Digital Banking School at the Graduate School of Banking, University of Wisconsin and speaks at conferences throughout the U.S. and around the world. Joe’s passion, energetic style and practical approach engages his audiences and consistently makes him a top-rated speaker. Joe offers insights that challenge conventional thinking, creating a sense of excited urgency with his audiences.

Jim Perry is the Senior Strategist at Market Insights. Recognized as one of Onalytica’s 'Top 100 Fintech Influencers,' Jim has presented at conferences across the U.S. He's a co-founder of the Fintech Book Club on LinkedIn and a frequent guest on industry podcasts like Breaking Banks and Banking Transformed. Thousands of community banks and credit unions rely on his insights for industry trends, fintech developments, and more. Known for making complex ideas simple, Jim is a highly regarded consultant and speaker.

upcoming presentations

Our speaking engagements are being presented in person at conferences, workshops and seminars, as well as through virtual online presentations.

03.06.25
Joe Sullivan: The Emerging Consumer
Graduate School of Banking Digital Banking School | University of Wisconsin - Madison

03.13-14.25
Jim Perry: Rethinking the Role of Culture & Strategy and Achieving Growth by Doing Good
Illinois Bankers Association The ONE Conference | Bloomington-Normal, IL

03.14.25
Joe Sullivan: Demographic Disruption – Banking in an Aging America
Illinois Bankers Association The ONE Conference | Bloomington-Normal, IL

03.31.25
Jim Perry: The Gen Z Blueprint: Transforming Banking Relationships and Workforce Engagement
Alkami CO:LAB | Nashville, TN

04.08.25
Joe Sullivan: Demographic Disruption – Banking in an Aging America
Michigan Bankers Association BEST Conference | Traverse City, MI

04.08-09.25
Joe Sullivan: Understanding the Fundamentals of Fintech
Washington Bankers Association Executive Development Program | virtual

04.11.25
Joe Sullivan: Understanding the Fundamentals of Fintech
Utah Bankers Association Executive Development Program | Salt Lake City, UT

04.15-16.25
Joe Sullivan: Understanding the Fundamentals of Fintech
Idaho Bankers Association Executive Development Program | virtual

 

04.17.25
Jim Perry: Demographic Disruption – Banking in an Aging America
FHLBank Topeka Annual Member Conference | Wichita, KS

04.17.25
Joe Sullivan: Understanding the Fundamentals of Fintech
Montana Bankers Association Executive Development Program | virtual

04.18.25
Jim Perry: Rethinking the Role of Culture, Strategy and DEIB in Banking
FHLBank Topeka Annual Member Conference | Wichita, KS

04.22-23.25
Joe Sullivan: Demographic Disruption – Banking in an Aging America and Banking in the Age of Generative AI
Ohio Credit Union League Invest48 Conference | Columbus, OH

05.04-07.25
Jim Perry: Community Banking in the Age of AI
Michigan Bankers Association Perry School of Banking | East Lansing, MI

05.07-09.25
Jim Perry: Topic t/b/d
Finovate Spring | San Diego, CA

05.20-21.25
Joe Sullivan: Topic t/b/d
Abrigo ThinkBIG 2025 | Orlando, FL

05.20-21.25
Jim Perry: AI t/b/d
Abrigo ThinkBIG 2025 | Orlando, FL

08.12.25
Jim Perry: A Survival Guide for Banks & Bankers
Minnesota Bankers Association Bankers Conference | Edina, MN

Jim Perry shared some of the latest demographic trends during a presentation entitled Where do Customers Get Financial Advice? at New York Bankers Association Business of Banking Conference in September 2024

Joe Sullivan presented Navigating the Coming Demographic Crisis at Minnesota Bankers Summit in Duluth, MN in June 2023.

Jim Perry (l) spoke about diversity, equity and inclusion with David Penn (r) during a Fireside Chat at Finovate Fall 2023 in New York City.


recent presentations

Demographic Trends and CONSUMER BEHAVIOR

12.04.24 Joe Sullivan: Demographic Disruption: Banking in an Aging America | 2024 SBA Ed Directors Conference | Philadelphia, PA

11.14.24 Joe Sullivan: Demographic Disruption: Banking in an Aging America | Ohio Bankers League Main Event Conference | Columbus, OH

10.17.24 Jim Perry: Demographic Disruption: Banking in an Aging America | NEFMA Fall Conference | Framingham, MA

09.25.24 Joe Sullivan: Demographic Disruption: Banking in an Aging America | Kentucky Bankers Association Annual Convention | Hot Springs, VA

09.24.24 Jim Perry: The Emerging Consumer | Ohio Bankers League Bank Management School | Columbus, OH

09.19.24 Joe Sullivan: Demographic Disruption: Banking in an Aging America | Wyoming Bankers Association Lenders Conference | Cheyenne, WY

09.19.24 Jim Perry: Where Do Customers Get Financial Advice? | New York Bankers Association Business of Banking Conference | Ithaca, NY

06.26-28.24 Joe Sullivan: Demographic Disruption: Banking in an Aging America | WA/ID/NV/OR Bankers Associations Annual Convention | Skamania Lodge, Stevenson, WA

05.22.24 Joe Sullivan: Demographic Disruption: Banking in an Aging America | Financial Brand Forum | Las Vegas, NV

03.07.24 Joe Sullivan: The Emerging Consumer | Graduate School of Banking Digital Banking School

02.24.24 Joe Sullivan: Navigating the Coming Demographic Crisis | Nebraska Bankers Association Bank Executives Conference | Scottsdale, AZ

09.17-22.23 Joe Sullivan: The Emerging Consumer | Ohio Bankers League Bank Management School | Columbus, OH

07.26.23 Joe Sullivan: Navigating the Coming Demographic Crisis | Texas Bankers Association HR & Operations Conference | Round Rock, TX

06.26.23 Joe Sullivan: Navigating the Coming Demographic Crisis | Utah Bankers Association Annual Convention | Sun Valley, ID

05.12.23 Joe Sullivan: Navigating the Coming Demographic Crisis and Improving Digital Member Engagement | Wisconsin Credit Union League Convention & Expo | Wisconsin Dells, WI

04.13.23 Jim Perry: Navigating the Coming Demographic Crisis Michigan Bankers Association Bankers Education Summit and Trade Show (BEST)- 2023 | Grand Traverse Resort, Acme, MI

04.06.23 Joe Sullivan: The Emerging Consumer Graduate School of Banking Digital Banking School | University of Wisconsin - Madison

04.04-05.23 Joe Sullivan: Navigating the Coming Demographic Crisis and Supercharge Your Strategic Planning for Future Growth Ohio Credit Union League - Invest 48 | Columbus, OH

01.23.23 Joe Sullivan: The Emerging Consumer | Minnesota Bankers Association webinar

 

Generative AI & TechnologY

09.25.24 Jim Perry: The Power of Generative AI in Banking: Benefits, Challenges & Risks | Michigan Bankers Association Rising Leaders Fall Summit | Grand Rapids, MI

05.09.24 Jim Perry: Community Banking in the Age of AI | Michigan Bankers Association Perry School of Banking | East Lansing, MI

04.17-18.24 Joe Sullivan: Understanding the Fundamentals of Fintech | Washington Bankers Association Executive Development Program | virtual program

04.29.24 Joe Sullivan: Understanding the Fundamentals of Fintech | Idaho Bankers Association Executive Development Program | Idaho

04.26.24 Joe Sullivan: Understanding the Fundamentals of Fintech | Utah Bankers Association Executive Development Program | Salt Lake City, UT

04.24.24 Joe Sullivan: Understanding the Fundamentals of Fintech | Montana Bankers Association Executive Development Program | virtual program

01.17.24 Joe Sullivan: So You’re Digital - Now What? | Graduate School of Banking Digital Banking School | virtual program

11.13.23 Joe Sullivan: Top Trends in Retail Banking Technology and Cultivating Individual and Organizational Resilience | Idaho Bankers Association Emerging Leaders Program | Boise, ID

05.11.23 Jim Perry: Top Trends in Mobile Banking Michigan Bankers Association Perry School of Banking | East Lansing, MI

04.19-20.23 Joe Sullivan: Understanding the Fundamentals of Fintech Executive Development Program - Washington Bankers Association

04.14.23 Joe Sullivan: Understanding the Fundamentals of Fintech Executive Development Program - Utah Bankers Association

04.12.23 Joe Sullivan: Understanding the Fundamentals of Fintech Executive Development Program - Montana Bankers Association

04.05.23 Jim Perry: Changing Culture for Digital Transformation Arkansas Bankers Association Annual Convention | Little Rock, AR

MARKETING

03.08.24 Jim Perry: Keys to Marketing Success in 2024 Illinois Bankers Association The ONE Conference | East Peoria, IL

02.07.24 Jim Perry: Keys to Marketing Success in 2024 Nebraska Bankers Association 2024 Operations Conference | Lincoln, NE

Jim Perry moderated a panel on diversity, equity, inclusion and belonging at Money 20/20 USA 2023 as part of the Rise Up/Amplify initiatives to empower future fintech leaders.

Joe Sullivan spoke about the top trends in retail banking at the 2019 New Jersey Bankers Association Annual Conference.

Joe Sullivan spoke about the top trends in retail banking at the 2019 New Jersey Bankers Association Annual Conference.

Jim Perry speaking at the 2023 Annual Convention of the Arkansas Bankers Association

Joe Sullivan and Jim Perry spoke at the 2022 Financial Brand Forum on how to supercharge your strategic planning for future growth.

Financial Inclusion & Empowerment and Diversity, Equity, and Inclusion (DEI)

09.09-11.24 Jim Perry moderated: Deep Dive Executive Briefing - Financial Inclusion | Finovate Fall | New York, NY

05.23.24 Jim Perry: Why Diversity Matters – The Case For Diversity | Finovate Spring | San Francisco, CA

03.21.24 Jim Perry: Harnessing the Power of DEI and Belonging and The Evolving Customers | Michigan Bankers Association BEST Conference | Traverse City, MI

10.22-25.23 Jim Perry moderated a panel: Right Where You Belong | Money 20/20 | Las Vegas, NV

09.13.23 Jim Perry: Diversity Matters – The Case For Diversity For Your Organization | Finovate Fall | New York, NY

06.20.23 Jim Perry moderated: The Challenges Keep on Coming | Fintech Talents North America | New York, NY

06.08.23 Jim Perry: Walking the Talk of Diversity, Equity & Inclusion: What Role Do You Play? | Ohio Bankers League Next Gen Conference | Columbus, OH

03.02-03.23 Jim Perry: Top Trends in Mobile Banking and Walking the Talk of Diversity, Equity and Inclusion - A Blueprint for Accelerating DE&I Progress Illinois Bankers Association, The ONE Conference | Peoria, IL

Strategic Planning

11.09.23 Jim Perry: Supercharge Your Strategic Planning for Future Growth | Kansas Bankers Association Economic Outlook & Risk Management Conference | Wichita, KS

05.17.23 Jim Perry and Joe Sullivan: Supercharge your Strategic Planning for Future Growth | Indiana Bankers Association Mega Conference | Indianapolis, IN

 

Retail Banking Trends and Strategies

11.21.24 Joe Sullivan: A Survival Guide for Banks & Bankers | Wisconsin Bankers Association Retail & Marketing Summit | Wisconsin Dells, WI

11.14.24 Joe Sullivan: A Survival Guide for Banks & Bankers | Ohio Bankers League Main Event Conference | Columbus, OH

11.06.24 Joe Sullivan: A Survival Guide for Banks & Bankers | Kansas Bankers Association Economic Outlook & Risk Management Conference | Manhattan, KS

10.9-11.24 Joe Sullivan: A Survival Guide for Retail Banking | Corporate One Federal Credit Union CEO Roundtable | Oxford, OH

08.15-16.24 Jim Perry: Top Trends in Successful Association Communication - A Survival Guide | State Banking Association Communicators Conference | Seattle, WA

08.7-9.24 Joe Sullivan: Branch Viability, Optimization & Profitability in an Evolving Digital Landscape - Part 1-3 | Graduate School of Banking | University of Wisconsin-Madison

04.23.24 Joe Sullivan: Preparing Culture for Fintech Partnerships and Reinventing the Role of the Branch | Ohio Credit Union League - Invest 48 | Columbus, OH

04.22.24 Jim Perry: A Survival Guide for Banks and Bankers | Baker Hill Prosper 2024 Annual User Conference | Orlando, FL

11.13.23 Joe Sullivan: Top Trends in Retail Banking Technology and Cultivating Individual and Organizational Resilience | Idaho Bankers Association Emerging Leaders Program | Boise, ID

11.07-08.23 Joe Sullivan: Navigating the Coming Demographic Crisis, Top Trends Transforming Retail Banking in 2023 and Supercharge your Strategic Planning for Future Growth | Ohio Bankers League The Main Event | Columbus, OH

06.28.23 Joe Sullivan: Top Trends Transforming Retail Banking in 2023 Ohio Credit Union League Annual Meeting

06.12-13.23 Joe Sullivan: Navigating the Coming Demographic Crisis and Top Trends Transforming Retail Banking in 2023 Minnesota Bankers Association Annual Summit | Duluth, MN

06.06.23 Joe Sullivan: Top Trends Transforming Retail Banking in 2023 2022 NDBA/SDBA Annual Convention | Sioux Falls, SD

05.18.23 Joe Sullivan: Top Trends Transforming Retail Banking in 2023 and Navigating the Coming Demographic Crisis | Indiana Bankers Association Mega Conference | Indianapolis, IN

03.03.23 Joe Sullivan: Top Trends Transforming Retail Banking in 2023 | Illinois Bankers Association, The ONE Conference | Peoria, IL

02.08.23 Joe Sullivan: Top Trends Transforming Retail Banking in 2023 Nebraska Bankers Association Marketing Conference | Lincoln, NE

Presentations given PRIOR TO JANUARY 1, 2023 MAY BE FOUND IN THE SPEAKING ARCHIVE.